The Blog
Is Your Website Just A Pretty Date? Good Looks And No brains
I meet so many businesses that spend a fortune building beautiful websites, working with designers to make sure it looks a million dollars, when I ask why, “It's our Brand, it's where we drive traffic” etc etc. These websites are like a very beautiful date, so full of...
The Magic 9 Word Re-engagement Email
The 9-word email was developed for a re-engagement campaign ….a simple email that takes almost no time to put together, yet it’s far more effective when re engaging a cold audience. The magic 9 word email is far more effective when re engaging a cold...
Sales Funnels. What Exactly Are They?
Unless you have been locked in a dark cupboard somewhere you have undoubtedly heard the term Sales Funnel being brandished around. Appearing in blogs, emails and marketing materials, but do you understand what they are and why they are a brilliant sales tool for any...
Automated Webinars, The Perfect Way To Drive More Sales
Drive more sales with Automated Webinars. Webinars can be powerful, they can also be difficult to scale. When you decide to do a live webinar it takes time and your focus away from the other areas of your business. It means preparation each time and it's really hard...
How To Research Lead Magnet Ideas
We are often asked how to know what is the right content to create for a Lead Magnet? Watch this video to discover how to research for the best Lead Magnet ideas to create for your market place and your lead generation funnel. Read our Blog: What's A Funnel? From...
Why Smart Businesses Won’t Ignore Facebook Ads
I hear it all the time from businesses, yes even in 2017, "We are a B2B business our customers are not on Facebook." Read on to discover Why Smart Businesses Won’t Ignore Facebook Ads... Wow it boggles my brain, that businesses cannot get acquainted with the idea that...
How To Build A Funnel For Your Business
Helen is interviewed by Video News Factory. She explains the process Make Digital Work use to create a digital marketing process. Funnels are the ideal automated marketing system for any business. ...
Turn Website Traffic Into Leads
In the early years, websites were like a static brochure, a few pages that described services or products and some contact details. BUT this is not enough, we want to turn website traffic into leads. Most companies priority when setting up a new website or redesigning...
What’s A Funnel?
We get asked a lot "Tell us what a funnel is and how it can help our business." Watch this video to find out why you need a funnel for your business and then download the free infographic. Watch this video to find out why you need a funnel for your...
Social Media – The Online Corner Shop
Social media is the street corner. When I was young, we met up with our friends and hung out on street corners (much to the annoyance of the people that had the misfortune to live at the corner house) or at the local corner shop where we would spend our pocket money...
Why An Avatar Will Boost Your Sales
Before we go into the why, let’s answer the who. Who needs an avatar? The answer is pretty straightforward: anyone who is selling a product or service needs an avatar. Who needs an #avatar? Anyone selling a product or...
Say Goodbye To Content That’s Never Read
The web is alive with articles about creating a content strategy and what elements to include, but we want to take a deeper look at why it is important. Why will a content strategy help to drive sales for your business? In the same way that you have a business plan,...