Can you make money when all you have is an email list? Tweet This
The quick answer is yes, you can.
In fact, it is very simple. Let’s look at an example and say that you have 1000 subscribers in your list and 80% of your subscribers read your emails and your conversion rate is 2%, then you can easily make 16 sales from a single email.
Of course building an audience that reads your mails and converts, takes good content, well targeted audiences, the level of trust that they have in your business, your open rate, the strength of your email copy, and so on. But, you get the idea. You can make money from your list, and it is simple if you know how to do it. Here are 7 tried and trusted ideas to monetise any list: Tweet This
1. Put Ads in Your Emails
There are many companies that want to reach new audiences, businesses are constantly searching for new customers for their products and services. If you have a mailing list with thousands of subscribers interested in certain niches, it is a good idea for you to put some ads on your emails. Think related products, for example if you sell shoes to women, perhaps a handbag supplier would love to talk to your audience, if you sell coaching to small business owners, talk to a networking organisation etc. Contact related businesses and companies and offer them some ad slots in your emails, make a pitch by telling them a bit about your list, open rates etc and charge them for the ads. You can get some advertising income and you are helping them to get more customers.
2. Become An Affiliate For Related Companies and /or products.
Another way to make money from your list is to become an affiliate for companies that run their businesses in related niches. This means when that company makes a sale from your list you get paid commission. For instance, if your niche is weight loss, then you can become an affiliate for companies selling health foods, fitness gear etc. Think about things that will complement the niche that you are in and appeal to your market. In this way, it avoids the promotions being seen as spam, rather seen as adding value, especially if you can get your readers a great deal, and you source a few products and companies to promote… keeping your content fresh.
3. Sell eBooks To Your List
One of the easiest ways to start making money quickly from your list is to sell your eBooks to your email list. Information products are very popular online, and if you are doing email marketing, selling your own information product will generate income for you fairly quickly. You can use your expertise to write an eBook related to your niche, or get it ghost written, using services like Fiver to quickly add design and flair. The key is to help them solve one of their biggest problems, and give them an easy solution in your ebook.
4. Let Your Subscribers Invite Others To Your List
You can also design a system that allows your audience to invite others to your email list. Of course, in order to entice them to do this, you have to offer something in return. For instance, you can offer your eBook if your audience can generate 5 sign ups from their unique referral link. This method can help your list to go viral, and of course once your list grows it makes it easier to increase your earnings from your email promotions.
5. Make Sure That Your Subscribers Can Trust And Rely On You
For this to work, you need to make sure you provide real value to your list, only promote products you believe in, that you trust, apply the 80/20 rule, 80% value and 20% sales. Send your emails out at the same time each week/day/month, ideally pick a day a month or each quarter, to write mails and add them to a mail autoreponder so they go without you having to send them each time. Tweet This
What have you done to grow and sell to your email list, any great success stories? Why not share your challenges or success tips with us on Facebook.